FreeviewPlus Adds More to FTA Platform

This morning Freeview unveiled its new FreeviewPlus platform it claims is a game-changer for the free-to-air networks. 

In a New Zealand first, it uses Hybrid Broadcast Broadband TV (HbbTV) to enable seamless integration and switching between broadcast TV and on-demand services.

The service is free to view and available in all areas with Freeview|HD coverage.

It is built into most new 2015 Smart TVs while viewers with older models will need to buy a $150 set-top box, like the AerialBox T2100, a fully certified Freeview|Plus receiver that combines terrestrial Freeview|HD with a broadband connection.

Freeview general manager Sam Irvine calls FreeviewPlus a game changer that signals a new era in FTA viewing.

“The simple on-screen programme guide lets viewers search across a massive library that brings together broadcast content from 19-plus live channels and on demand content from TVNZ OnDemand, 3NOW and Māori Television On Demand, something that has to-date not been available in New Zealand.”

Sky-owned Prime TV isn’t included because Sky will be offering its own version of FreeviewPlus with its pending EPG and MySky overhaul.

FreeviewPlus also offers an eight-day catch-up or reverse programme guide that allows viewers to go back in time across TVNZ, MediaWorks and Māori Television channels and select programmes to catch up on demand straight from the guide.

TVNZ Chief Executive Kevin Kenrick says FreeviewPlus is about giving viewers access to content when and where they want it.

“We know people want to be able to view their content on the biggest screen in the house, what’s changing is that they want to be able to do so on their terms – that’s where FreeviewPlus comes in with seamless access to linear and OnDemand TV.”

MediaWorks Group CEO Mark Weldon saysFreeviewPlus is compelling because it’s free to view withmore than 600 On Demand shows and movies available.

“TVNZ, MediaWorks and Māori TV, through FreeviewPlus, are offering a leadingfree-to-viewservice that adds significant value for audiences and advertisers.”

Māori TV CEO PaoraMaxwell says FreeviewPlus is an important new platform for viewers to access New Zealand content, particularly Māori language and cultural programming.

“Our mission is to engage the hearts and minds of more New Zealanders with our unique content that entertains and informs them. Along with others, the FreeviewPlus platform is the perfect vehicle in enabling us to do this.”

FreeviewPlus in a nutshell (see a sneak peek here):
  • Switch seamlessly between live TV and on-demand with a click of a button
  • Scroll through an eight-day TV guide that displays multiple channels at the same time
  • Roll back eight days to catch up on selected shows on ONE, TV2, TV3, FOUR, Māori TV & Te Reo.
  • Search across live and on-demand TV content
  • Featured sections showcase selected programmes
  • Browse TV and movies libraries by genre
  • Set reminders and favourites
  • Ondemand shows and movies from TVNZ On Demand, 3Now and Māori TV On Demand
  • All the Freeview|HD features.

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3 Responses to “FreeviewPlus Adds More to FTA Platform”

  1. Will the Ondemand be in HD or crappy SD as is now??

  2. What do you think? SD for the time being but there’s good news ahead. Will post update shortly …

  3. If they do go HD then I may watch it, but they need something like a Chromecast plugin..

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