HD Ratings: Plenty of Mates for Nigel

Teaming mentalists Patrick Jane and Nigel Latta was a smart move for TV One.

Tuesday’s premiere of Nigel Latta’s The New Haves and Have Nots won the 9.30 hour in all the key demographics, averaging 4.9% – 9.8% — phenomenally good figures for the network at that time of the night.

It launched off the back of another network debut, ex-TV2 property, The Mentalist, which also rated creditably in its first outing.

The drama didn’t win its slot but averaged 5.0% – 7.5% of the key demos, making it more popular across the board than most of TV One’s dramas.

It was a strong night all round for the network, with Tuesday staples Highway Cops (8.1% – 9.9%) and SCU (7.4% – 10.5%) arresting the interest of 2-3 times more viewers than TV3’s The House That £100k Built (2.2% – 5.3%).

But it was TV2 that dominated the early evening, with Shortland Street (11.5% – 17.6%), My Kitchen Rules (11.8% – 16.8%) and the first hour of its movie, Bad Teacher (5.4% – 8.0%), which scored far higher than TV3’s Dodgeball: A True Underdog Story (2.7% – 4.0%).

As a result, TV2 scooped the peak-hour ratings and shares in al the key demos but TV One’s were up sharply while TV3’s dropped.

Tuesday’s peak-hour HD channel ratings and shares were:

  • A18-49: TV One, 7.3 rating/25.3 share; TV2, 8.9 rating/30.7 share; TV3, 3.7 rating/12.9 share
  • A18-39: TV One, 6.8 rating/24.0 share; TV2, 8.6 rating/30.5 share; TV3, 4.2 rating/14.8 share
  • A25-54: TV One, 8.3 rating/26.2 share; TV2, 9.1 rating/28.6 share; TV3, 4.6 rating/14.3 share
  • HHS/k: TV One, 9.9 rating/25.4 share; TV2, 12.6 rating/32.9 share; TV3, 5.7 rating/14.8 share.

TV2 also carried Monday, with Shortland Street (14.6%b- 20.4%), MKR (14.4% – 20.3%), Don’t Trust Andrew Mayne (7.3% – 15.4%) and a double-episode of Grey’s Anatomy, which averaged 4.4% – 8.7% for its first hour and 3.0% – 7.1% for its second.

TV One responded with Border Security (5.2% – 8.5%), The Force (3.5% – 7.5%), Criminal Minds (4.1% – 7.0%) and Intelligence (2.2% – 4.5%) while TV3 trailed with a lacklustre 3.0% – 4.2% for its movie re-run, Predators.

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