HD Ratings: Two and a Half Men Emasculated

Former top-rating sitcom Two and a Half Men is floundering in its later post-My Kitchen Rules time slot.

Once a 7.30 anchor for TV2’s Wednesday comedy block, the ageing series hit a season if not series low on Tuesday when, at 9.30, it averaged only 2.8% – 4.2% of the major demographics.

It was beaten outright by TV One’s Hoarding: Buried Alive (3.2% – 6.8%) and largely by TV3’s NCIS: Los Angeles (2.8%- 4.7%).

Men’s ratings also hamstrung lead-out Revenge (1.0% – 3.8%) and were well down on its lead-in, Mom, which averaged 6.1% – 9.2% on the back of My Kitchen Rules’ 13.6% – 20.8%.

MKR won the 8.30-9.00 slot but TV One’s Britain’s Got Talent (5.1% – 6.8%) dominated from 9.00-9.30.

At 7.30, against the first hour of MKR, TV One’s Women in Blue averaged a creditable 6.3% – 7.5% and lead-out Water Patrol, 5.9% – 7.5%.

TV3’s Grand Designs Australia rated 3.4% – 6.1%, and topped 4.0% only with household shoppers with kids, while lead-out NCIS struggled on 3.4% – 5.0%.

Tuesday’s peak-hour HD channel ratings and shares were:

  • A18-49: TV One, 6.5 rating/22.5 share; TV2, 9.2 rating/31.5 share; TV3, 4.6 rating/15.9 share
  • A18-39: TV One, 6.4 rating/22.5 share; TV2, 9.2 rating/32.3 share; TV3, 4.5 rating/16.0 share
  • A25-54: TV One, 7.9 rating/24.2 share; TV2, 10.3 rating/31.5 share; TV3, 5.6 rating/17.1 share
  • HHS/k: TV One, 8.7 rating/24.9 share; TV2, 12.6 rating/36.1 share; TV3, 7.3 rating/20.7 share.
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