HD Ratings: Bad News for Three

1 News and Seven Sharp hammered their rivals in the core commercial demographics on Monday night.

The former averaged 9.6% of 25-54 year-olds and 7.2% of 18-49s vs just 2.7%/1.5% for Three’s Newshub Live at 6pm.

Similarly, Seven Sharp (5.6%/4.0%) dwarfed The Project’s 2.0%/1.2%.

As a result, TVNZ 1’s Fair Go (4.3%/3.0%) and The Check Up (3.6%/2.6%) won the 7.30 hour while TVNZ 2’s Celebrity Treasure Island (2.7%/2.0%) fought it out for second place with Three’s The Block NZ: Redemption (3.3%/2.0%).

But Three largely owned the rest of the night with The Rookie (2.3%/1.4%) and Special Victims Unit (1.8%/1.3%).

TVNZ 2’s Renters, which overlapped Block and Rookie, was competitive (2.7%/1.8%) while its lead-out, Australian Survivor, (1.0%/0.8%) was more popular than TVNZ 1’s 20/20 (0.6%/0.3%) — which suffered a weak lead-in from My Life is Murder (2.0%/1.8%).

TVNZ 2 also launched The Walking Dead’s last gasp (0.2%/0.1%), which was buried by 1 News Tonight (0.9%/0.7%) and Newshub Late (1.0%/0.8%).

Prime’s 9.30 HBO drama, Winning Time: The Rise of the Lakers, and Whakaata Māori’s Hedy Lamarr documentary, Bombshell, each averaged 0.2% of the key demos.

TVNZ 1 won the night with peak demo shares of around 32% while Three was second with 18.3% of 25-54s and 15% of 18-49s.

Note: These overnight ratings exclude viewership of the networks’ +1 SD channels.