HD Ratings: Glory Be to Gloriavale

In one of the most competitive Sunday night contests in months, TV2 lost viewers to both TV1 and TV3.

Its Gloriavale: Life and Death special decisively won the 8.30 hour, with 8.6% – 14.3% of the commercial demographics.

But the loss of The Voice Australia Sunday edition was compounded by a re-run of the top-rating Cats Make You Laugh Out Loud bombing, drawing only 2.2% – 2.5%.

Voice replacements Repeat After Me and I Can Do That were no match for the singing competition: the former averaged 3.5% – 6.2% and the latter, 3.8% – 6.5%.

The new-look line-up helped TV1’s Sunday to bounce back to double digit dominance (10.2% – 14.1%) and boosted lead-out House Hunt (7.5% – 12.3%) while MasterChef NZ improved to 4.9% – 7.5%, its highest ratings to date on TV3.

TV3’s network movie premiere of The Heat averaged a hot 6.0% – 6.7%, and while the first half was out-gunned by Glorivale, the second hour crushed TV2’s re-run of The Proposal (3.0% – 3.5%).

TV1’s Indian Summers petered out with a 90-minute season finale (2.2% – 4.2%), which led to the network ending primetime with a whimper after starting it with a bang (One News averaged an extraordinary 10.2% – 14.3%).

But the first half of the night was buoyant enough for TV1 to take top spots in three of the key demos and lose only narrowly to TV2 in the fourth:

Saturday’s free-to-air HD ratings took a hit from Sky’s All Blacks vs Wallabies coverage, leaving TV2’s HD movies to dominate.

On Friday, Jono and Ben (3.3% – 6.9%) was tops in the 18-39 demo and competitive in the 18-49 and 25-54 stakes but The Voice Australia (5.3% – 8.0%) had the edge while TV1’s Kiwi Living (2.8% – 6.4%) was popular with the network’s target audience and household shoppers with kids.

The Voice and lead-out Take Me Out (4.5% – 6.6%) seesawed with TV3’s The Graham Norton Show (5.3% – 7.7%), 7 Days (4.9% – 6.3%) and Chopper’s Republic of Anzakistan (3.6% – 4.3%).

TV2 dominated Thursday with its two-hour reality block — Bogans averaged 7.3% – 8.8% — but TV3 won the 9.30 hour with 2000 Tattoos But Don’t Judge Me (4.3% – 5.4%) opposite the season finale of Agents of SHIELD (1.9% – 3.5%), the next season of which presumably will air post-10.30.

TV1’s season premiere of House Husbands averaged only 2.2% – 3.7% off the back of George Clarke’s Amazing Spaces (3.8% – 8.9%).