HD Ratings: Grand Scheduling Design Pays Off
TVNZ 1’s Grand Designs NZ and Cold Case proved an unbeatable Kiwi double-bill in Tuesday’s overnight ratings.
The former averaged 4.2% of 25-54 year-olds and 3.1% of 18-49s, and the latter 3.3%/2.5%.
Grand Designs rated well ahead of TVNZ 2’s My Kitchen Rules (2.7%/2.0%) and Three’s Lego Masters (2.2%/1.7%).
MKR lead-out Hunted Australia averaged 2.3%/1.7% vs 1.4%/1.0% for TVNZ 1’s Coronation Street and 1.5%/0.8% for Three’s Emergency.
Prime’s The First Lady averaged 0.4%/0.2%, Duke’s movie Widows 0.2%, and Eden’s 21 Day Body Turnaround with Michael Mosley 0.1%/0.0%.
TVNZ 1 also won the night’s biggest key demo shares on Monday night, despite persistently low ratings for flagship drama One Lane Bridge (1.1%/0.7%).
Lego Masters (3.3%/2.7%) outrated MKR (2.7%/2.1%) but neither could top TVNZ 1’s Fair Go (4.5%/2.9%).
TVNZ 2’s Ambulance Australia and Three’s The Rookie split the 18-49 viewership but the latter was more popular with 25-54s.
Note: These overnight ratings exclude viewership of the networks’ +1 SD channels.
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