HD TV Ratings: October 10-16

TV2’s newest HD drama revolutionised its Tuesday night ratings.

The premiere of Revolution averaged 8.8% – 12.6% of the key demos, off the back of My Kitchen Rules’ 15.8% – 18.5%.

While the ratings were much higher than usual for the 9.30-10.30 slot, interest in the newcomer waned over the hour.

For instance, it opened with 15.2% of 25-54 year-olds but closed with 10.9%.

While Revolution easily out-rated the competition, the test will come tonight in its weekly 9.30 slot without a lead-in as popular as My Kitchen Rules.

In other HD rating news:

❑ Monday’s Homeland (3.6% – 5.7%) continues to be crushed by Beyond the Darklands (10.4% – 13.2%) and Grey’s Aantomy (9.5% – 12.9%)

❑ The first semi-finals night of NZ’s Got Talent on Sunday dwarfed the competition, averaging an astounding13.6% – 20.7%

❑ TV3’s Sunday HD premiere of Date Night (6.4% – 8.4%) was neck-and-neck with TV One’s Nothing Trivial (5.4% – 8.8%) and TV2’s Paul Blart: Mall Cop (6.4% – 8.5%)

❑ TV2’s HD premiere of Mary Poppins on Saturday averaged 5.5% – 6.9% and won its slot with 18-39 year-olds and household shoppers – it was most popular with the 5-12 demo (12.0%)

❑ TV3 won Friday night with its X Factor USA-led light ent line-up, easily out-rating TV One’s antiquated British comedies but only narrowly topping TV2’s sitcoms and The Voice

❑ But Thursday’s X Factor (6.4% – 7.7%) was thrashed by TV2’s Police Ten-7 (10.3% -13.1%) and Motorway Patrol (12.8% – 13.9%)

❑ Wednesday’s Underbelly: Badness slipped to only 4.6% – 6.1% opposite Criminal Minds’ 4.2% – 7.9%, Anger Management’s 9.4% -10.4% and Cougar Town’s 5.6% – 6.6% while The Killing sunk to 1.6% – 3.2%.