HDTV Ratings: September 5

The Mentalist's Simon Baker

After winning last Monday’s ratings with the free-to-air HD premiere of Transporter 3, TV3 last night took a step backwards with its first HD airing of Jumper.

It was most popular with the channel’s target audience, 25-54 year-olds.

But it still was left in the dust by TV2’s HD combo of The Mentalist and Body of Proof.

The former is strong across all demographics and while there’s a marked fall-off for Body of Proof at 9.30, the Dana Delany crime drama is rating higher than its predecessor, Brothers and Sisters.

Last night’s HD ratings winners were (rating > channel share):

25-54: The Mentalist 14.7% > 30.5%, Body of Proof 11% > 32.7%, Jumper 8.7% > 21.3%.

18-49: The Mentalist 14.1% > 32.8%, Body of Proof 10.7% > 34.4%, Jumper 8.5% > 23%.

18-39: The Mentalist 15.3% > 36.8%, Body of Proof 10.2% > 34.6%, Jumper 7.6% > 21.5%.

HHS*: The Mentalist 18% > 35.4%, Body of Proof 15.5% > 40.6%, Jumper 9% > 20.2%.

* Household shoppers with kids.