Kiwi Comedies Challenge Reality

Three’s new Kiwi comedies Double Parked and Homebound 3.0 made a competitive debut on Thursday, beating one reality staple and challenging another.

At 8.30, Double Parked averaged 2.11% of 25-54 year-olds, the core demographic that Three targets, to earn a 13.33 share or 43,303 viewers — 15,509 fewer than lead-in 7 Days (2.87 rating/15.48 share).

At 9.00, Homebound 3.0 averaged a 1.63 rating/10.46 share (33,400 viewers).

The double-bill narrowly lost to TVNZ 1’s season premiere of Rich House Poor House (2.96 rating/27.80 share, 60,769 viewers) but topped TVNZ 2’s Australian Survivor (1.43 rating/13.36 share, 29,402 viewers).

And that was despite 7 Days losing to both TVNZ 2’s MasterChef Australia (4.58 rating/29.07 share, 93.941 viewers) and TVNZ 1’s season premiere of RPA (3.82 rating/24.94 share, 78,390 viewers).

The laughs kept coming for Three when its 9.30 re-run of The Graham Norton Show (1.33 rating/16.76 share, 27,288 viewers) out-rated TVNZ 1’s Coronation Street and TVNZ 2’s CSI.

The night’s most-watched programmes in the 25-54 demo were: 1 News, The Chase (5.30), Seven Sharp, MasterChef Australia, Newshub Live at 6pm, Shortland Street, RPA, The Chase (5.00), Rich House Poor House and 7 Days.

The biggest 25-54 channel shares were: TVNZ 1, 33.25; TVNZ 2, 20.25; Three, 19.90; Duke, 2.74; Rush, 2.23; Prime, 1.97; Eden, 1.57; Bravo, 1.26; HGTV, 0.50.