New Singing Format NZ-Bound

A new variety format based on French TV hit The Secret Song is being developed for NZ broadcast.

Warner Bros International Television Production has acquired The Secret Song for development here as well as in the US, UK and Australia.

WBITP already has produced the format for Finnish TV, where it was the #2 rated show of 2020, and other European broadcasters have ordered their own versions.

No word yet on where The Secret Song will screen in NZ but here’s how the show works, according to one website:

Singers, actors, TV hosts, athletes and comedians: in each episode, several of them will have to seat in the already iconic SECRET SONG chair, in the dark, having absolutely no clue about what’s going to happen.

But then, the music starts playing, the lights go up, and the magic happens!

What will their reaction be when they hear the first notes of a song that means a lot to them? How will they feel when another artist that they know and love is there for an unexpected tribute? How will they react upon seeing loved ones performing on stage for the very first time?

Says one of the show’s French production company’s executives: “Big shiny floor feel-good primetime formats are in high demand to fill the grid of broadcasters.

“Having been a success everywhere it has launched so far, The Secret Song is logically imposing itself as one of the strongest brands on the market, currently.

“We are targeting adaptations in seven territories in 2022, it will be one of the hot properties of the next few years.”