ScreenScribe

Advertising Age reports today’s launch of The X Factor USA will have to draw at least 26.2 million viewers to out-rate the 10th season premiere of American Idol in January. Anything less will be a “huge disappointment” for ex-Idol judge Simon Cowell, the trade paper argues. If it doesn’t, the lack of hype won’t be […]

TV3 has confirmed it will screen The X Factor USA in HD. Simon Cowell’s contest for new American idols launches 7.30pm Thursday and will screen Friday nights as well. Credit to TV3 for going the extra distance and airing X Factor USA in HD within hours of its US transmission — while TVNZ continues to […]

Hallelujah! At last a NZ network has seized the initiative to screen a top TV property within hours of its US bradcast. TV3 says Kiwis will be among the first in the world to see The X-Factor USA — but there’s still a question mark over whether we will get to see it in HD. Simon Cowell’s […]

TV3 will jump-start its 2011 season by launching several HD highlights before Christmas. On November 5 Glee will return to its original 7.30pm Friday slot after the second half of season one fared less well at 8.30pm. Also confirmed for next month is The Event, a stunning conspiracy thriller that’s cleverly and tautly told, while […]

Independence Day: TV3, 8.30pm Saturday. About an alien invasion of Earth, its incidence of corny melodrama, lazy stereotypes, gargantuan plot holes and gung-ho patriotism is as high as the body count. Yet they’re part of the fun of watching what is unabashedly a B-grade ’50s doomsday movie dressed up in the blockbuster trappings of a […]